Channel · In-app messaging · Live
In-app messaging — land it without the interruption.
A durable inbox inside your app: a copy of every send waits for the member with unread and read state. No push permission, no buzz at night — the quiet counterpart to push and email, for everything that doesn't need to interrupt.
What it is
A message center, not a one-shot notification.
A copy on every send
When a campaign authors copy, a copy lands in the member's in-app inbox — in addition to push and email, with the same personalization.
Non-interruptive by design
It doesn't need push permission and won't wake the device — members read it when they open your app, with unread counts and read state.
Durable, not one-shot
Unlike a notification a member swipes away, the inbox is a place they can revisit — message history that stays.
A/B-aware
The inbox copy respects the same A/B branch a member is in, so what they read in-app matches what you sent.
Best for
When it should land — but not interrupt.
- ▸Non-urgent merchandising that shouldn't buzz a phone at night
- ▸Reaching members who muted system push — still reachable in-app
- ▸Onboarding and next-best-action nudges during an active session
- ▸A durable inbox members can come back to, not a one-shot alert
The inbox and auto-drop on send are live today; a realtime pop-in while a member is in-session is on the roadmap, not shipped.
A copy of every send waits in the member's inbox with unread and read state.
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