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Industry4:39

AI Retail Sell-Through — From member assets to real in-store sales

As the market adjusts, inventory is stuck in the channel instead of becoming bottles opened by consumers. Headquarters has 30 million members, but stores are still waiting for walk-ins. Members choose a local store and order nearby; stores see CWM prompts for their assigned members, trigger outreach in one click, plan in-store VIP tasting events, and measure actual sell-through with bottle-opening QR scans. Consumer intelligence at headquarters becomes a sales capability every store associate can use. Today's opportunities also include business customers: a VOC data integration reveals that a corporate buyer recently booked a partner conference, so AI identifies the event's baijiu demand in advance and proactively makes contact. Actual store-manager workbench footage, Chinese narration.

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