SocialHub.AI

For consumer brands

The Customer Intelligence for Agentic Commerce

SocialHub.AI empowers consumer brands to understand customers, predict behavior, and orchestrate intelligent actions across owned channels and AI agents—while keeping customer relationships and data under their control.

500,000 welcome credits with a new CWM account

CWM / Harness / Loop Marketing

CWM understands and predicts. Harness orchestrates. Loop Marketing delivers results.

Understand and predict · Core

CWM

Consumer World Model

Understand each customer in one profile — behavior and meaning together — from the CWM workspace, API, or MCP. Predict churn risk, the next purchase, and 12-month value from that customer's own history, and show no score when the history is too thin.

Explore CWM →

Orchestrate actions · Runtime

Harness

SocialHub Harness

Orchestrate the next intelligent action with governed AI employees and skills. Work stays inside permissions, budgets, and review rules. Harness is available with the enterprise agent runtime.

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Results you measure · Application

Loop Marketing

Measured outcomes on owned channels

Deliver campaigns, loyalty, and measured outcomes on owned channels: email, SMS, in-app, and store. The same understanding is available in Microsoft Copilot, Claude, and the Loyalty Concierge through governed MCP. SAP Joule is planned on that path. Query warehouse data in place with zero-copy, and export the whole workspace.

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Observed outcomes inform the next cycle. Model updates depend on data quality and validation. The customer relationship and the data stay with the brand.

400M+Members Managed
50+Brands
12+Countries

Consumer brands across three continents

Retail and consumer leaders in the Americas, Europe, and Asia-Pacific.

McDonald's
General Motors
Microsoft
Best Buy
VF Corporation
The North Face
Vans
Timberland
Dickies
Abbott
OLAY
Häagen-Dazs

Logos shown for identification of clients, not as a performance endorsement.

Loop Marketing

Loop Marketing delivers the measured result.

Capture what customers do, decide the next action, activate across owned channels, and accumulate loyalty. Each cycle feeds the next, inside goals and guardrails your team sets.

Explore Loop Marketing →
  1. 1Capture — Behavior Capture
  2. 2Decide — Intelligent Decision
  3. 3Activate — Cross-Channel Activation
  4. 4Accumulate — Asset Accumulation

Humans set goals & guardrails

1Behavior Capture (CDP)

Online and in-store events, captured live into one customer profile.

Resolving a register swipe to a member ›

200M+
members captured live, online + in-store
Source: McDonald’s China (SocialHub client)
2Intelligent Decision (AI Agents)

The next action is predicted from a Consumer World Model of your customers.

Spotting churn risk → DEFACTO cut promo cost 20%→7% ›

20%→7%
promo cost, by deciding the right offer
Source: DEFACTO (SocialHub client)
3Cross-Channel Activation (Marketing Automation)

Journeys across owned channels: email, SMS, app, and store.

Firing the next message in seconds, not days ›

800+
campaigns a year, one internal team
Source: YATA (SocialHub client)
4Asset Accumulation (Loyalty & CRM)

Points, tiers, and a reason to come back — loyalty that feeds the next cycle.

Turning points into points-mall coupons that drive the next purchase ›

5% → 85%
member GMV, as points-mall rewards drove repeat purchase
Source: McDonald’s China (SocialHub client)

Understand, predict, and orchestrate.

The same customer intelligence, pointed at knowing the customer, seeing what they do next, and acting on your channels.

Understand customers

Bring each customer's behavior into one profile, then act on it.

Marketers lose up to 36% of the week manually pulling data across platforms. — Coupler.io / Asana

Online behavior, email and SMS clicks, and in-store events resolve to one profile that CWM can read through the workspace, API, or MCP. — SocialHub.AI

CWM closes the gap between having customer data and understanding the customer.

Predict behavior

See churn risk, the next purchase, and 12-month value from each customer's own history.

A 5% lift in retention can raise profits 25–95%. — Bain/Reichheld, via HBR

Those scores are computed from that customer's own history. When the history is too thin, no score is shown. — SocialHub.AI

McDonald’s China grew member GMV from 5% to 85% as it scaled to 200M+ members.

Orchestrate actions

Act on owned channels and in the AI assistants you choose, with the relationship still yours.

Agents test send times and offers, watch conversions, and re-tune themselves. — SocialHub.AI

Owned channels include email, SMS, in-app, and store. Governed MCP also reaches Microsoft Copilot, Claude, and the Loyalty Concierge. SAP Joule is planned on that same path. — SocialHub.AI

Your team sets the goals and guardrails. Warehouse data can stay in place with zero-copy queries, and the workspace can be exported in full.

5% → 85%

member sales contribution

McDonald’s China (SocialHub client)

85.95%

member repurchase after replacing blanket discounts

DEFACTO (SocialHub client)

>50%

promo spend cut while revenue grew 8%

YATA (SocialHub client)

800+

campaigns a year, one internal team

YATA (SocialHub client)

“Give your team back the hours spent on manual A/B setup and list exports. CWM, Harness, and Loop Marketing run that work from one customer profile — on your channels, inside rules you set.”

Classic benchmarks for context: acquiring a new customer costs 5–25× more than keeping one (HBR, rooted in Bain/Reichheld). Predictions appear only when a customer's own history is sufficient. Warehouse data can stay in place with zero-copy queries, and the whole workspace can be exported.

Built for consumer brands.

Customer intelligence tuned to the signals, decisions, and loyalty mechanics of your industry — on owned channels, with the data under your control.

Start from the customer.

CWM

Start with CWM

Create a workspace, explore the console, and connect your customer data. Purchase credits when you need more capacity.

500,000 welcome credits with a new CWM account

  1. 1Create your CWM account
  2. 2Import supported customer data
  3. 3Run your first analysis
Try CWM →

Harness + Loop Marketing

Orchestrate with Harness and Loop Marketing

See how CWM, Harness, and Loop Marketing fit your customer data, owned channels, and the AI assistants your teams already use.

Book a demo →

Understand your customers. Keep the relationship.

400M+
50+
12+